Wednesday, April 11, 2007

FAQs on Marketing

Kotler, Philip, FAQs on Marketing, Singapore: Marshall Cavendish Business, 2005, pp168. Dust-jacket. New.

Although I've bought a few books about business administration from Romie and other booksellers for the past several years, but I believe this is the only book about marketing that I've ever bought from Romie, who runs a bookshop called Books Galore.

For your information, the publisher Marshall Cavendish Business is formerly known as Times Editions, a member of Times Publishing Limited.

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